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Welcome to hybrid brochure; the leading solution to present your properties and developments to buyers in the way they expect.

 

Whether you’re a house builder, an estate agent or a commercial property agent, seamlessly fuse the experience of a printed brochure with the full capability of digital, to provide information like never before.

Why hybrid and not PDF, print or microsite?

Provide a level of quality and experience equal, arguably superior, to that of a printed brochure.

Prove your commitment to sustainability and demonstrate to your customers that you care, whilst removing wastage and solving the storage problems, by not printing brochures.

Embrace all the possibilities and benefits of digital, improving presentation.

Provide a superior cross-device experience, because you understand that the 50%+ of buyers who browse from mobile/tablet (compared with desktop), can’t experience a PDF brochure in the way you want them to.

Take your customers on a carefully curated single journey through your content.

Update the important details instantly and without cost, as we all know the details can change.

If you’re providing PDF brochures as your ‘digital solution’…consider whether the 33 year old PDF is really the best alternative you can find?

PDFs don’t work well across different device sizes.

You can’t update them easily without the support of a designer.

They lack any kind of interactivity/functionality that buyers expect in the 21st century.

Hybrid brochures are the solution.

So what exactly is a hybrid brochure?

It’s what you’re using right now.

This fluid ‘right to left’ experience of a brochure is designed and built to be ‘responsive’ (works on mobile/tablet or desktop), with unlimited layout capabilities.

Features of a hybrid brochure

Embrace all the possibilities and benefits of digital, improving presentation
Large areas for imagery which truly sells the dream of your property/properties/development, your brand and the local area
Optimised for video content (virtual tours/local area/CGI fly-throughs/interviews etc.)
Enhanced property information pages, to do your properties justice
Interactive site plan for new homes
Interactive local area map
Easy and quick to update by your in-house team in real-time (content/imagery/home availability etc.)
Easily hide and reveal specific content depending on your sales stage. For example, withhold specific information during the ‘coming soon’ stage of a new development or property
A ‘coming soon’ landing page, with minimal information – to capture that early interest. And much more…

Layout Options

With a wide variety of carefully curated designs available as a starting point (and new layouts constantly being added!) we have unlimited layout combinations.

Custom branded according to your development identity/your brand/your property, rest assured that your unique hybrid brochure will provide a market-leading experience which your customers will remember.

Housebuilder Pricing

✓ Development branding
✓ A truly interactive experience
✓ Built responsive for optimal viewing on any device size
✓ Hybrid brochure design based upon our handpicked layouts
✓ Can be used on large touch-screens in sales and marketing suites
✓ Complimentary ‘coming soon’ hybrid brochure to tease early off-plan interest
✓ Interactive plot selector
✓ Property showcase
✓ Interactive local area map with points of interest
✓ Location search
✓ Copywriting
✓ Stock photography
✓ Content management system, allowing you to update copy, imagery and plot detail
✓ Unique domain name included (2 yrs)
Initial content loading of development, local area and developer information
✓ Content loading plot information @ £100 per house type with floor plans/CGIs to be provided by client
✓ Printable plot insert sheets @£50 per house type

£3,500 + VAT
An average saving of over £4,000

You supply all assets and we convert your existing brochure into a hybrid brochure.

✓ Hybrid brochure design based upon our handpicked layouts
✓ Built responsive for optimal viewing on any device size
✓ Can be used on large touch-screens in sales and marketing suites
✓ Interactive plot selector
✓ Property showcase
✓ Interactive local area map with points of interest
✓ Location search
✓ Content management system, allowing you to update copy, imagery and plot detail
Initial content loading of development, local area and developer information
✓ Content loading plot information @ £100 per house type with floor plans/CGIs to be provided by client
✓ Unique domain name @ £15 per yr
✓ Printable plot insert sheets @£50 per house type

£1,500 + VAT

Estate Agent Pricing

✓ A truly interactive experience
✓ Built responsive for optimal viewing on any device size
✓ Hybrid brochure design based upon our handpicked layouts
✓ Can be used on large touch-screens in branch
✓ Property showcase
✓ Interactive local area map with points of interest
✓ Location search
✓ Content management system, allowing you to update copy, imagery and plot detail
✓ Printable brochure @£100 extra

£200 + VAT

“If you’re looking to present your development and your properties to buyers through a truly 21st century approach, I would absolutely recommend you use Hybrid Brochures!

Testament to this is our latest development, Meon View, with 70% of homes reserved off-plan, based upon nothing other than a Hybrid Brochure.”

David Oakley, Head of Sales & Marketing, Metis Homes

 

Visit the ‘Meon View’ Hybrid Brochure >

Visit Knight Frank’s ‘Windsor House’ Hybrid Brochure >

Interested to learn more?...

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